Record Crowd at 6th Annual Barrett-Jackson Collector Car Event in West Palm Beach
Published April 3rd, 2008
Record crowds, over $1 million raised for charity, interactive experiences, expanded live SPEED coverage and scores of new bidders for a strong group of collector cars were the hallmarks of the 6th Annual Barrett-Jackson Collector Car Event in West Palm Beach, Fla., from March 26-30, 2008. Bidders from around the world competed for 509 vehicles that sold at No Reserve for a total of $23,301,250 at the automotive lifestyle event.
Approximately 67,900 people attended the automotive lifestyle event, setting a record and surpassing last year’s attendance by 5 percent. Barrett-Jackson also raised over $1 million for various charities during the auction, including $300,000 from the KITT Ford Shelby Mustangs to benefit Ford’s Salute to Education charity program. SPEED captured 19 hours of high-definition coverage during the auction, while cars ranging from premium American muscle cars to European classics crossed the block. In addition, SPEED and Barrett-Jackson announced a new long-term contract extension through 2011.
Eighteen vehicles were sold to benefit various charities such as “The Soprano’s” Escalade and seven other vehicles from the award-winning HBO drama, the “Project American Heroes” 1957 Chevy Bel Air, a 2008 ROUSH P-51 Mustang, a Saleen Mustang prototype, a custom Ford F-150, the two KITT Ford Shelby GT500KR style Mustangs, a 2008 Saturn Sky and an Eliminator Daytona boat.
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